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Magnite MGNI

TechnologyMarket cap $2B4 connections

Magnite is the largest independent supply-side platform (SSP) - the sell-side counterpart to The Trade Desk. Publishers use Magnite to sell their ad inventory programmatically. Its CTV business (serving streaming platforms like Roku and Discovery+) is growing as streaming TV advertising becomes a mainstream media buy.

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Customers 2

Companies Magnite sells to

  • NetflixMedia & Telecom · $380BMagnite SSP powers Netflixs programmatic ad sales
  • RokuMedia & Telecom · $12BMagnite sells Roku CTV ad inventory to buyers

Partners 1

Strategic partnerships, joint products and alliances

  • The Trade DeskMedia & Telecom · $45BThe Trade Desk buys inventory through Magnite SSP

Competitors 1

Companies it competes with

  • PubMaticTechnology · $1BSell-side ad platforms

Other Technology companies

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Relationships are compiled by VexMap from company filings, announcements and reporting, and last reviewed September 2026. Spotted something wrong? Tell us. Not investment advice.