On Holding & Apple
On Running (On Holding) integrates its running performance tracking app with Apple Watch and Apple Health, allowing On runners to sync workout data, track performance metrics, and share run history across Apple's health ecosystem. On's iOS app is one of the premium running apps available on the App Store and supports the Apple Watch Workout app integration natively.
Why it matters: On Running's positioning as a premium performance athletic brand overlaps significantly with the Apple Watch's core demographic of health-conscious, higher-income consumers. The integration with Apple Watch enables On to provide post-run analysis in Apple Health alongside GPS route tracking and heart rate data captured by Apple Watch during workouts.